Peloton // Beyonce Adidas Collab

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In 2021 we launched our Fall apparel collection in collaboration with Adidas and Beyonce. Yes, Beyonce. This social-first launch included a social film, e e-comm site revamp, and IG content films.

ECD - Jeff Stamp
Creative Director - Rance Randle
Copywriter - Libby Aurigemma
Art Director - Paul Hamman
Production - Parkwood Entertainment

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